Podchaser Logo Rate on Podchaser

full

full
Published on:

5th Oct 2017

136: Structuring Your Website and Copy That Speak to Your Ideal Clients

Elizabeth Cush, aka “Biz,” is in private practice in Annapolis, Maryland. Her practice focuses on those with anxiety. Elizabeth is an active member of the STC Facebook Community, and she went back to school in her 50’s to get her master’s degree before plunging into private practice. We’ll discuss how she made the leap into private practice and identified her niche. We also talk about the best ways to structure a website and write effective copy that speaks to your ideal clients. Join us!

Resources:

Visit Elizabeth’s website to find out more: www.progressioncounseling.com

Find Elizabeth on Twitter, Facebook, and Linked In

You can read the full show notes at www.sellingthecouch.com/session136

Mentioned in this episode:

Struggling with documentation and progress notes? Meet Upheal.

A new AI- powered, HIPPA-compliant platform that creates automated session notes and analytics for busy mental health professionals. Whether online or in person, Upheal captures your sessions and creates pre-drafted progress notes and insights that you can simply review and edit. And, it even creates Treatment plans with SMART goals included! Visit https://sellingthecouch.com/upheal and enter the promo code “COUCH25” for a special 25% off a paid plan for the first 2 months just for STC fans.

We'd LOVE To Partner With You!

➡️ Want to launch your online course? Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit  ➡️ Looking to launch a successful podcast? Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists: https://sellingthecouch.com/podcastingworkshop

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Selling the Couch

About the Podcast

Selling the Couch
Impact + Income Beyond The Therapy Room
With over 1.5 million downloads, Selling the Couch is a top podcast for mental health private practitioners who think differently.

Psychologist Melvin Varghese interviews successful therapists, top entrepreneurs, business/marketing, productivity, and social media experts.

You'll learn how therapists get referrals, make money, work through fears, and how they've stopped "trading time for income."

Melvin also shares the lessons as he grows his impact + income beyond the therapy room (podcasting, video, online courses, masterminds, investing, etc) and the tips, tools, and tech he uses to grow STC from a single-person business to the CEO of a 5-person 100% remote team.

You get bite-sized and highly actionable tips to guide your private practice and entrepreneurial journey.

About your host

Profile picture for Melvin Varghese, PhD

Melvin Varghese, PhD

Hi. I'm Melvin. I'm a psychologist, girl dad, and online creator living in Philadelphia, PA.

In 2014, I began to think about how to use our therapist skillset in different realms besides clinical work (e.g., podcasting, consulting, online course creation, writing, etc).

This allows us to serve others on larger scales while diversifying our income beyond 1 to 1 work.

I make podcasts and videos about business, tech, productivity, and lessons I'm learning from becoming the CEO of a lean, mean 5 person 100% remote team (we're not really mean..it just rhymed =P).