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Published on:

15th Apr 2021

ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel

How are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for everyone who has thought about creating, marketing and selling a product. What is the process like? How do you take care of all the little details? What about the marketing piece of your product? Weโ€™re diving deep into these questions and more on todayโ€™s show.

My guest is Rosanne Marmor, LCSW, in Portland, Oregon. She created a Feelings Wheel as a way for clients to identify their feelings both inside and outside the therapy room. Rosanne went on a journey that took almost two years of gathering data, development, and production. She was finally able to put this tool in the hands of her clients and has been overwhelmed by its success.

www.sellingthecouch.com/session152

RESOURCES TO GUIDE YOUR BUSINESS JOURNEY

Disclosures: Please note that all opinions are my own and based on my personal experience. Sponsors are acknowledged. Some links in the description are affiliate links where if you click on one of the product links, Iโ€™ll receive a commission at no additional cost to you. I use these funds to continue to create helpful content to serve our field. As an Amazon Associate, I earn a small commission from qualifying purchases.


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Since 2015, I've hosted a weekly podcast where I interview successful therapists in private practice and other business owners to help us grow our impact + income in and beyond the therapy room.

The podcast has been downloaded over 1.2 million times and is heard in over 140 countries.

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WHO'S THIS GUY? 


Hi. I'm Melvin. I'm a psychologist (PhD), entrepreneur, and online creator living in Philadelphia, PA.

In 2014, I began to think about how to use the therapy skills we learn in grad school, and in our clinical work into different realms (e.g., podcasting, consulting, online course creation, etc).

This allows us to serve others on larger scales while diversifying our income beyond 1 to 1 work.

I make podcasts and videos about business, tech, productivity, and lessons I'm learning from becoming the CEO of a lean, mean 5 person 100% remote team (we're not really mean..it just rhymed =P).



Show artwork for Selling the Couch

About the Podcast

Selling the Couch
Impact + Income Beyond The Therapy Room
With over 1 million downloads + listeners in over 130 countries, Selling the Couch is the #1 podcast for current and future mental health private practitioners who think differently.

Psychologist Melvin Varghese interviews successful therapists in private practice about how they've built their businesses in and beyond the therapy room as well as top entrepreneurs, business/marketing, productivity, and social media experts.

You'll learn how successful business owners get referrals, make money, work through fears, and how they've stopped "trading time for dollars" to diversify their income beyond the therapy room.

Melvin also shares the lessons as he grows his impact and diversifies his income beyond the therapy room (podcasting, video, online courses, membership sites, group masterminds, investing, etc) and the tips, tools, and tech he uses to grow STC from a single-person business to the CEO of a 5-person 100% remote team.

What you get are bite-sized and highly-actionable tips to guide your private practice and entrepreneurial journey.

Please check out https://sellingthecouch.com/start to get helpful resources to guide your practice and business journey.
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About your host

Profile picture for Melvin Varghese, PhD

Melvin Varghese, PhD

*Licensed Psychologist
*Founder/Creator @ Selling The Couch
*Podcasting Since 2015 (1.2 million downloads)
*Serving Mental Health Private Practitioners Grow Their Impact + Income In And Beyond The Therapy Room.
*Healthcasters Podcasting Community (sellingthecouch.com/jointhehealthcasters)
*Online Course School (Launching In 2022)