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ENCORE: How To Overcome The Crippling Fear Of Launching A New Product Or Service
In any solo episode, I love to be transparent in sharing the behind-the-scenes processes in the entrepreneurial journey. On social media, we see highlights and the finished product, but we rarely see the struggle and obstacles in getting there.
Today’s focus is on confronting and overcoming fear as I go through the process of building a new product. My hope is that this episode will give you encouragement and inspiration to keep going in whatever new endeavors you undertake.
You’ll Learn
Three ways to combat the voices of doubt and fear:
Work on showing the imperfect side of building something vs. just the finished product
Learning and growing “in the open” helps others learn from both your failures and successes. (From Show Your Work, see Resources)
Bringing what you fear will be judged by others can help dissipate the fear and bring encouragement and support.
- Realize that the first version of anything will not be the final version.
- Putting out beta versions during the development process reduces the pressure to “get it perfect.”
- Getting feedback on beta versions is not an indictment of my expertise. (Use Survey Monkey, see Resources)
- Create an emotional and brainstorming safety net.
- Using layers of family, friends, and colleagues will create a support circle for you.
- Getting emotional, practical, and technical support will vary according to the stages in which you find yourself.
Resources:
Want to launch your online course?
Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit
Looking to launch a successful podcast?
Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists:
https://sellingthecouch.com/podcastingworkshop
Show Your Work by Austin Kleon
Mentioned in this episode:
Thrizer
Thrizer is a payment platform designed for private pay therapists, built to help clients automatically tap into their out-of-network benefits and save on therapy upfront. Thrizer can help instantly verify clients’ out-of-network benefits ahead of a client’s first session, so they get the transparency upfront on their out-of-pocket costs. When therapists charge their clients via Thrizer, an out-of-network claim is automatically submitted for them, so no need to deal with superbills. Best part? After meeting their deductible, clients have the option to just pay their co-insurance portion for sessions while Thrizer floats the rest of the therapist’s fee and waits for reimbursement on the client’s behalf, helping clients afford therapy upfront. Please visit sellingthecouch.com/thrizerand enter the promo code “STC” and receive waived fees for your first $2500 in charges.
