full
ENCORE: Creating Authentic "Win-Win" Relationships With Colleagues
Many of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady, and a little too sales-y. Join us to learn more about what you should be focusing on in your networking relationships.
Our Featured Guest
Patrick Casale, MA, LCMHC, LCAS
Patrick Casale is a clinician in Asheville, NC. He provides coaching for clinicians who are transitioning from a group practice or agency to a solo practice. He’s here to talk about networking in authentic ways. We’ll discuss what authentic networking means to Patrick and how to make your networking relationships count. We will also examine different scenarios that might be a win-loss situation, a win-win situation, and the most common mistakes that happen in the networking space.
You’ll Learn
● How clinicians aren’t taught to use collaborative communication to support each other’s businesses in reciprocal ways
● What is networking? Getting to know people as people and learning about their lives and passions
● Why networking can feel artificial, very “surface level,” and inauthentic
● Some authentic questions to ask in networking situations include questions about family, passions, how they ended up here, fears of entrepreneurship, etc.
● How to have reciprocity in relationships by making the other person the priority and supporting them
● Why you should ask, “How can I help this person be successful? And not, how can this person help me?”
● Why Patrick says, “A lot of networking opportunities feel like awkward first dates.”
● Why a win-lose scenario would be talking too much about yourself and not listening actively; a win-win scenario means talking and getting to know each other with connection and trust
The most common mistakes in networking:
○ Not having clear strategy and intention
○ Scheduling too many networking events in one day
○ Making networking one-sided in your requests
● Why your networking strategy should include colleagues who don’t work with the same client population, those who do work with the same, and client groups, and psychiatric providers
● The best action step for you to take in applying the wisdom of today’s episode
Resources:
Want to launch your online course?
Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit
Looking to launch a successful podcast?
Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists:
https://sellingthecouch.com/podcastingworkshop
Mentioned in this episode:
Thrizer
Thrizer is a payment platform designed for private pay therapists, built to help clients automatically tap into their out-of-network benefits and save on therapy upfront. Thrizer can help instantly verify clients’ out-of-network benefits ahead of a client’s first session, so they get the transparency upfront on their out-of-pocket costs. When therapists charge their clients via Thrizer, an out-of-network claim is automatically submitted for them, so no need to deal with superbills. Best part? After meeting their deductible, clients have the option to just pay their co-insurance portion for sessions while Thrizer floats the rest of the therapist’s fee and waits for reimbursement on the client’s behalf, helping clients afford therapy upfront. Please visit sellingthecouch.com/thrizerand enter the promo code “STC” and receive waived fees for your first $2500 in charges.
