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91: Targeting Demographics vs. Diagnoses in Your Private Practice
Welcome! My guest today is Liz Higgins, LMFT Associate, in the Dallas area. Liz has a private practice that specializes in relationships and marriages of millennials. Instead of focusing on a particular diagnosis, Liz focuses her practice on an entire population. I’ve been intrigued by this and I’m thrilled to learn more along with our listeners. You may wonder what a “millennial” is, and why a therapist would choose to target that group for her clientele. Those topics and more are the focus of our conversation, so join us!
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Mentioned in this episode:
STC Elite
STC Elite, our mastermind for therapists creating their first online courses, is open for enrollment. If you've been thinking about creating an online course and have been a fan of the STC podcast and are looking to launch your online course in a community of other therapists, you can check out the mastermind over at sellingthecouch.com/mastermind. Or you can download our free online course starter kit. It's a seven-day email course that will help validate your course idea that's over at sellingthecouch.com/coursekit.