39: Leveraging In-Person Networking to Grow Your Practice

Welcome!  Today’s session is all about In-Person Networking.  Think of networking as an opportunity to build relationships.  My guest is Natalie Moore, who is a Marriage and Family Therapist intern who has developed some great skills in building face-to-face relationships.  She has great tips to share with us, so join us!

Natalie shares the following about networking:

• What therapists are best at is connecting with people.
• Face-to-face encounters can set you apart from the rest of the pack.
• One way to put yourself in networking situations is to utilize www.meetup.com to meet new people in your preferred field.
• Natalie also uses email lists from local organizations to track their upcoming events.
• Natalie recommends having an “elevator pitch” that you can deliver in “bullet point” style that sounds natural.
• It’s important to know who your target market is.
• Natalie says that everyone is a potential referral source, so you should meet as many people as possible and follow up with the most promising ones.
• Natalie says that other therapists are usually the best referral source for her.

Natalie has great tips on building networking relationships, so join us for more!

Links and Resources:

www.awakentheself.com  (Natalie’s website)

Mentioned in this episode:

STC Elite

STC Elite, our mastermind for therapists creating their first online courses, is open for enrollment. If you've been thinking about creating an online course and have been a fan of the STC podcast and are looking to launch your online course in a community of other therapists, you can check out the mastermind over at sellingthecouch.com/mastermind. Or you can download our free online course starter kit. It's a seven-day email course that will help validate your course idea that's over at sellingthecouch.com/coursekit.