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144: Practical tips for prioritizing your purpose over your passion with Amaan Nathoo

The topic for today’s show is one I have thought a lot about. It’s about having a bigger vision for your practice and building a business that isn’t just for income, but for doing MORE in the world. We sometimes refer to this idea as “social entrepreneurship,” which is about using your business profits to do more social good in the world. If you know me, then you know that I am on board with this concept!

My guest is Amaan Nathoo, from bonjoro.com, and we’re discussing “purpose over passion,” and why following your passion may NOT be the best advice. We’ll discuss what “purpose” is and talk about practical tips for prioritizing your purpose over your passion. Join us!

You can read the full show notes at:

www.sellingthecouch.com/session144

Mentioned in this episode:

Thrizer

Thrizer can help private pay therapists transform out-of-network therapy into an in-network experience to help you attract and retain private pay clients! First, Thrizer can help you instantly verify your client's out-of-network benefits ahead of their first session using Thrizer's free Instant Benefits Calculator. Then, just by charging clients via Thrizer's payment platform, you can automatically submit claims for them and even let your clients just pay their co-insurance for sessions (similar to in-network copays) to help them afford therapy upfront and skip the reimbursement wait post-deductible. Thrizer covers the rest of your fees upfront and waits for reimbursement on their behalf! They also have a Superbill Uploads feature if you'd like to instead offer your clients a resource to manage their own superbills. They manage all claims end-to-end so you or your clients don't need to deal with any of the insurance stress. Please visit the Thrizer link below and enter the promo code “STC” and receive waived fees for your first $2500 in charges.

Learn More About Thrizer

We'd LOVE To Partner With You!

➡️ Want to launch your online course? Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit  ➡️ Looking to launch a successful podcast? Please check out our free "Using Podcasting To Grow Your Business" workshop for therapists: https://sellingthecouch.com/podcastingworkshop

About the Podcast

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Selling the Couch
Impact + Income Beyond The Therapy Room

About your host

Profile picture for Melvin Varghese, PhD

Melvin Varghese, PhD

Hi. I'm Melvin. I'm a psychologist, girl dad, and online creator living in Philadelphia, PA.

In 2014, I began to think about how to use our therapist skillset in different realms besides clinical work (e.g., podcasting, consulting, online course creation, writing, etc).

This allows us to serve others on larger scales while diversifying our income beyond 1 to 1 work.

I make podcasts and videos about business, tech, productivity, and lessons I'm learning from becoming the CEO of a lean, mean 5 person 100% remote team (we're not really mean..it just rhymed =P).