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110: How to Become Known in Your Niche by Your Own Community

Welcome! My guest today is Amanda Petrik, LCPC in Topeka, Kansas. In addition to her counseling work, Amanda is also a registered play therapist. She recently made the transition from part-time private practice to full-time, which may sound easier than it actually is! Our discussion today stems from a post Amanda made in the STC Facebook community that got an overwhelming response. Join me to hear how she wrote letters to introduce herself and her practice to healthcare providers in her area, the response she received, and what she’s learned along this unconventional path.

Today’s Awesome Sponsor: TheraNest

TheraNest helps behavioral health professionals manage their practice with ease and efficiency.

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You can read the full show notes at www.sellingthecouch.com/session110

Mentioned in this episode:

Alma

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice. With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients. You support your clients. Alma supports you. Learn more at sellingthecouch.com/alma and get 2 months FREE—an exclusive offer for STC listeners.

About the Podcast

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Selling the Couch
Impact And Income Beyond The Therapy Room

About your host

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Melvin Varghese, PhD

Hi. I'm Melvin. I'm a psychologist, girl dad, and online creator living in Philadelphia, PA.

In 2014, I began to think about how to use our therapist skillset in different realms besides clinical work (e.g., podcasting, consulting, online course creation, writing, etc).

This allows us to serve others on larger scales while diversifying our income beyond 1 to 1 work.

I make podcasts and videos about business, tech, productivity, and lessons I'm learning from becoming the CEO of a lean, mean 5 person 100% remote team (we're not really mean..it just rhymed =P).